BioNova Boost: Mexican Market Lunch & Learn

admin February 4, 2017

January 12, 2017 @ 12:00 pm – 1:00 pm
Life Sciences Research Institute
Dalhousie University
1344 Summer Street, Halifax, NS B3H 0A8

International Market Development

BioNova is hosting a lunch and learn to discuss international markets and the potentials for Canadian Life Science SMEs. Our guest, Rodolfo Ortega, has extensive global business development and market experience, particularly in the Mexican, South American and Middle Eastern markets.

  • Mexico’s medical device market is set to grow from $4.9 billion in 2015 to $6.5 billion by 2020.
  • Mexico is becoming the second largest medical equipment market in Latin America
  • A 2010 Mexican health agreement recognizes medical devices approved and marketed in the United States and Canada.

This BioNova exclusive event will focus on global market demands, sales strategies and regulatory issues.

About the Presenter

Rodolfo Ortega is an Atlantic Canada based business consultant with over 18 years of international business experience in sales and marketing activities. He has worked extensively in a number of geographical markets including Canada, USA, Mexico, Brazil, Chile, Venezuela, Colombia, Argentina, Spain, Italy, Costa Rica, France, Taiwan, Japan, Portugal, Netherlands, Germany, UAE, Israel, Turkey and Gulf Cooperation Council (GCC) countries. His industry experience includes pharmaceutical, natural products, IT and software, food and bioscience.

DATE: Thursday, January 12th

TIME: Sign in / Networking 11:45am
Presentation 12pm – 1pm

LOCATION:1344 Summer Street

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