Creating Market Traction through Strategic Business Partnerships

admin February 4, 2017

December 8, 2015 @ 12:00 pm – 1:30 pm
Planet Hatch, 50 Crowther Lane, Suite 140
Crowther Ln
Fredericton, NB E3C
Jenny Keleher

One of the key entrepreneurial functions of both early startup and mature businesses is the importance of partnerships. How do you determine when to go it alone vs partner?

Knowing the challenges of partnerships up front gives you the tools to better select and structure those partnerships to remove chance and deliver consistent results.

Join us  as Andrew Morrisey will present lessons learned from past partnering and joint ventures with some case studies. It’s a session you won’t want to miss!

Key Topics:
• What are your options – Partnerships, Joint Ventures, Key Opinion Leaders, etc.
• Elements that make up a great win-win situation & what to avoid, or be aware of,
in a not-so favorable arrangement
• What is your partner strategy? A partner mapping exercise.
• Tips, techniques and tools

Speaker : Andrew Morrisey, C-Level Executive Solutions

 Experienced, effective business executive and leader. Specializing in Information.

Andrew has been leading service-based organizations for nearly two decades. Andrew has held the position of Regional Vice President of Professional Services for several corporations. These include PricewaterhouseCoopers where he was responsible for managing the firm’s new Business Applications practice for the Atlantic Region, and ABM Integrated Solutions where he introduced a new business unit, resulting in exceeded financial targets and project opportunities for various other lines of the business. In addition, Andrew spent over 5 years in Vice-President and Executive Management roles for Allstream, Qunara and EXOCOM.

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